About
Two people, two jobs.
Small enough that you always know who you are talking to, and who is doing the work.
Sales and client relationships
Nick
Based in North Dakota. Every call, every update, every question about the account goes through Nick — one point of contact, start to finish. You will not be handed to an account manager you have never spoken to, because there isn't one.
Delivery
Ilker Topcu
Five years running Meta advertising and performance marketing, with roughly $600,000 in ad spend managed to date and about $27,000 a month currently live across active campaigns.
That work has mostly been with local service businesses — restaurants, cafés, real estate and other owner-run operations. It is the same customer as a contractor: no marketing department, no time to learn one, and a business that is judged every week on whether the phone rings.
How we think
Three things that shape how we run an account.
The first is that we will tell you when spending more won't help. There is a point in most accounts where the extra thousand dollars a month buys worse leads than the thousand before it, and the honest thing to do is say so and hold the budget where it is. Most agencies are happy to take the bigger check — it is the easiest revenue there is, and it costs them nothing to accept. We would rather keep the account for three years than grow it for three months.
The second is that about half of what arrives as a marketing emergency turns out to be a reporting error. The leads didn't stop; the form stopped emailing. The cost per lead didn't double; the date range moved. Knowing the difference is most of the job, and it is what keeps a business from paying good money to fix something that was never broken.
The third is the one that decides everything else: Facebook will always report that it did well. It is grading its own homework, and it grades generously. So we report against the jobs you actually booked — what came in, what turned into work, and what that cost. If those two numbers disagree, we go with yours.
Ownership
What is yours, always.
Nothing here is held hostage. If you leave, you leave with all of it, and we will help with the handover rather than making it difficult.
- Your Business Manager
- Your Facebook page
- Your Instagram account
- Your ad account
- Your pixel and all tracking data
- Every creative asset we produce for you
Twenty minutes, no pitch deck.
Tell us what you do and where you work. If we are not a fit, we will say so on the call.